Paul Jones

Hello Golfers,

Welcome to the latest edition of our weekly newsletter. In this week's email, we talk about how to generate power without swinging faster, we review last weekend's GolfSixes where England and European Women impressed, and we take a look at the luckiest ever shots on the European Tour.

Enjoy the read.

Tour news

Ireland triumph as others impress

Whilst many of you spent the Bank Holiday weekend basking in glorious sunshine – and we don’t blame you – 16 pairs battled it out in the second edition of GolfSixes. Split into four round-robin groups to begin with, only the top two pairs from each could proceed to the quarter-final stage, which saw both all-female teams (England Women and European Women) and England Men make it through to the final eight. Sadly, all three teams failed to advance to the semi-finals, with England Women losing out to eventual winners Ireland, represented by Gavin Moynihan (who has failed to make a single cut so far this season) and Paul Dunne.

Ahead of golf’s unofficial fifth major taking place at TPC Sawgrass this weekend, Australia’s Jason Day has returned to world’s top 10 after a superb display at the Wells Fargo Championship. Taking place at Quail Hollow – the scene of last year’s PGA Championship – Day shot a gritty 69 on Sunday to finish two clear of his nearest challenger, admitting afterwards that he ‘had no idea where the ball was going, especially off the tee.’ For those of you wondering, yes Tiger Woods did play but he finished in a lowly tied 55th.

Shop news

£50 cashback

Are you thinking of upgrading your electric trolley or yours has just given up after all the golf you play.

Motocaddy is currently offering a £50 cash back promotion against any new trolley purchased from their range when you trade in any old electric trolley.

Pop into the shop for full terms and conditions.

Click here for more information

In the shop

The new offering from Stuburt clothing is now available in the store at great prices, click here and get in touch if you are interested and would like more information.

My store is bigger than their store…

I have spent a lot of time talking to our members to let you all know that I can compete with the high street retailers and online stores from right here in the golf club pro shop. My business really does depend on your support so it’s important for me to ensure I have access to the widest range and competitive prices.

I am part of the biggest golf buying group in the UK (Foremost Golf) and have both their buying power and support as well as access to my own online, click and collect website for all purchases that you require that but do not see in my shop.

View my online store.

If you are buying golf clubs, then I can assure you that you will not pay anymore when you buy from me and you will get clubs that suit you, not just what others want to sell you or get rid of. I really can’t stress this strongly enough.

So, for your next purchase please just ask me if I can get what you need.

Battery Trade-In ends this Sunday

If you haven't taken advantage of this promotion yet then you only have a few days left to get £25 OFF a new Lithium battery when you trade-in your old battery. Just to remind you, Lithium batteries charge quicker, last longer and work out far cheaper in the long run than standard Lead Acid alternatives. What are you waiting for?

learn more>

Trust = Power

Let’s face it: we all want to hit the ball further. Being able to hit longer drives gives you less club into the green, making everything that little bit easier. There are many ways you can try and generate more power during your swing, and nearly all of them start from the ground up.

Trust your footwear
Despite his small frame, tour star Rickie Fowler is renowned for his power. As you can see in the three images above, he pushes off from his right foot through impact and relies on great grip and stability to ensure the power his body is creating doesn’t come at the cost of control.

Having a strong base is something we should all aspire for. The Under Armour Spieth 2 can help you do this thanks to its unique Rotational Resistance cleats that will give you traction in every direction across all terrains.

watch our video >

Replace your long irons

We want to make this game as easy and as enjoyable as possible for you, so if we had one piece of advice for you it would be to replace your long irons. The further up your irons you go the harder they become to hit, which is why golf brands have a range of fantastic alternative options for you to try…

Powerful and forgiving
This Srixon Z H65 hybrid has a confidence-inspiring larger head that we think is ideal for mid and higher handicaps. It offers all the forgiveness you need to rescue any poor strikes and to help you escape the worst of lies, alongside lots of distance and versatility, meaning it’s a great option to chip with from bare or muddy lies.

Shot shaping
If you’ve always found irons easier to hit than woods, this Srixon Z U65 iron has all the benefits of a workable driving iron, but with buckets of modern distance and forgiveness. You can use it to hit accurate shots off the tee, plus it should be easier to launch than your long irons off the deck when hitting into long par-4s.

explore Srixon's range >

Video of the Week

Golf’s a game of fine margins of which luck plays a huge part. In this video, we’ve gone over the history books and come up with the luckiest shots ever on the European Tour. How many do you remember?

Happy Golfing from the Golf Team at The Ashley Wood Golf Shop.

The Ashley Wood Golf Club
Wimborne Road
Blandford Forum
DT11 9HN

Phone: 01258 452253

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